The new logotype isn’t a radical change – still all sans-serif capitals, although in a rather bolder font – but the Autodesk ‘A’ has evolved into a semi-abstract logomark. The most obvious part of the rebranding work is the new corporate logo, shown above alongside Autodesk’s previous logo, which the firm introduced in 2013. New logomark riffs on abstract 3D mechanical forms The change is described as “one of several bold moves we’re making as a company to reimagine the Autodesk brand – one that underscores our belief that a better world can be designed and made for all”. (v5 and v5.Before and after: Autodesk’s old corporate logo, used by the company since 2013, and below it, its “strong, simple” replacement, intended to suggest a “brand synonymous with doing”.Īutodesk has rolled out a new brand system, including a new company logo, and a new corporate font, brand colours and design guidelines for websites, marketing material and merchandise. I noticed that back when 7's splash screen came out, and also noticed it got a LOT LESS creative and down right boring.until recently of course, but that '6' is still in the 2010 DESIGN editon at top of building?Īnyways, was just curious what happened there and why that laziness came about for such a HUGE company not to put a little effort (or $$$) for a new logo? Or was that '6'-snakes logo really never intended to portray '6' for version 6? Or is this in fact the offical 3ds max logo now no matter what version number? I remember a lot of buyouts around then.maybe that is what caused it.and all those plain black splash screens with just lettering? Was always wondering about this.

Has anybody besides me notice that 3ds' logo that came about in version 6 has still been the SAME since then? Seems that particular logo was really only meant to be for version 6 since it 'LOOKS' like a 6? (and (2) snakes in ying-yang form (or 69 Butthead to Beavis: huh huh.

Autodesk 3ds max logo